Online shopping, economy and preferred payment methods in Finland 2022
What are consumers’ favorite payment methods, and why did they abandon their shopping carts?
Our survey shows that people plan their purchases more carefully and are willing to spend more time finding the best offers. Seven in ten Finns say that the current economic situation affects their online shopping behaviour. People are more interested in special offers and best bargains, and also leave more purchases for special days like Black Friday, Cyber Monday and Christmas sales.
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Online shopping, economy and preferred payment methods
Learn about Finns’ favorite online payment methods and why Finns abandoned their shopping cart at the payment stage.
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